About Us
SMSA brings together advocates within the city
In March 2016, a small group of citizens from Salem began meeting to discuss downtown Salem’s future. In the course of those conversations, the Oregon Main Street program was chosen as the collaborative model for enhancing the vitality of our downtown. The program provides assistance, training, and technical services to communities who want to preserve, strengthen, and revitalize their downtown.
Salem Main Street Association provides the opportunity for interested persons to collaborate and participate in advocating for a vibrant Downtown Salem.
Our Mission Statement
- Advocate for and on behalf of downtown Salem businesses, property owners, and residents concerning planning, development, and other matters involving the city of Salem;
- Coordinate and implement the general marketing and promotion of downtown Salem through long-term visioning; and
- Manage and administer funds received from governments, businesses, or individuals related to the long-term business and economic vitality of downtown Salem.
Our Goals
1.
Create events and marketing strategies to draw residents and visitors to downtown.
2.
Enhance downtown’s visual appeal and connections to the Riverfront while creating an inviting pedestrian environment.
3.
Strengthen downtown as the regional shopping, dining, and entertainment center.
4.
Develop a strong, sustainably-funded organization.
Board Members
In addition to the board, there are four standing committees made up of board members, business owners, and interested residents …
Design Committee
Enhancing the pedestrian experience and advocating for connectivity improvements to the downtown Riverfront Park.
Economic Vitality Committee
Encouraging diverse business development to fill downtown vacancies and growing number of downtown residents.
Promotions Committee
Improving the perception of downtown Salem as a vibrant experience and reinforcing the benefits of doing business locally.
Outreach Committee
Developing communications plans, developing funding mechanisms, and developing and staffing the committees.